Build yourown damnwebsite.
Stop using a template that looks like everyone else. We help you design, code and deploy your own site with Claude, the same way we built ours. Ten modules teach you the whole thing, and once you're set up, adding a page takes about 30 minutes. Or we'll build the damn thing for you.
Sound familiar?
Your template looks like everyone else's.
You're great at what you do, and your site looks exactly like the 40,000 other businesses on the same template.
Every change is a project.
Swapping a photo or adding a testimonial means fighting a clunky editor and hoping the layout survives.
Updates take days to go live.
You send the change, then wait on a developer, a support ticket or a builder that won't publish.
Your site loads like it's 2009.
A customer clicks, watches a spinner, and leaves before your page ever shows up.
The built-in tools don't cut it.
SEO and speed settings buried in menus that barely move the needle, so Google never finds you.
The agency quote was $8,000+.
Plus a retainer every time you want to change a sentence. Pass.
need something changed?
Live in 30 minutes or less.
Any edit. That's the name of the game.
Same work. Different frame.
drag the slider. left is a site builder, right is yours.It's not just one page
hover a page. watch it connect.Adding a page, start to finish
click through it.You need a new page
A new case study, a services page, a landing page for one client.
Rough times for adding a page once your site is set up. Your first build takes longer. That's what the course is for.
What's inside
10 modules, filmed as real builds. hover for details.- 01
Why build your own
What a site you own saves you, what it changes in your business, and how to talk to Claude so it does what you mean.
- 02
Accounts and setup
Claude, GitHub, Vercel, a domain, your project folder and the skills pack. Every fiddly bit, done once.
- 03
Your work, loading fast
Pick what you want to show off, like projects, photos, products or video, and prep it before design so the site loads fast from day one.
- 04
Your offer, on one page
Who it's for, what they need to see, and a brief Claude can build from.
- 05
Design it
Three directions from your brief, then a design you actually like in Claude Design.
- 06
Design to code
Hand the brief and the design to Claude Code and get a working site.
- 07
Make it move
Build-ins, hovers, cursor effects and interactive bits, like this page.
- 08
Go live and get found
Deploy to Vercel, connect your domain, and the SEO that matters, including AI search.
- 09
Change it, break it, fix it
The 30-minute edit loop, adding a page, and the rollback that saved my whole site.
- 10
Keep it alive
Forms, analytics, the monthly audit, and when to call for help.
Your progress, your next step, your badges
Log in and it tells you exactly where you are and what to do next. No hunting for where you left off.
Real screens from the course, shown with a sample student's progress.
The skills pack
The exact Claude skills I run on every build, so your output looks designed instead of generated. Install them once, and Claude starts with good taste instead of guessing.
isn't this cheating?
It's a cheat code.
AI is a tool, and everybody's using it. The agency charging you $10,000 for a site is using it. Anyone doing SEO is using it. It's just part of how this work gets done now.
The difference is whether you're paying someone else's markup to use it, or using it yourself. Claude writes the code. You make the calls. These tools only recently got good enough to build real sites, and this course is the method I've used on my own and my friends' sites, filmed so you can skip the trial and error.
Pick your poison
the course
$497All 10 modules, the skills pack, templates, the prompt library, lifetime access and updates. Pre-order now and you get an email the day Module 1 ships.
Pre-order the coursecourse + community
Everything in the course, plus 6 months of the paid community on Skool, with weekly support calls. The 6 months start when the community opens, not when you buy.
Pre-order with the communityFull refund any time before Module 1 ships. After that, 14 days, up until you commit to Modules 03 to 10.
Also coming soon: a free Skool community with a weekly group Q&A call.
We'll build the damn thing.
Up to 7 pages, live in 7 days.* Then it's all yours: the code, the GitHub repo, the Vercel project and your domain.
- The full course comes with it, so you can keep changing the site yourself.
- Bigger, or need logins, a database or payments? We quote it on the call.
- Upkeep after launch: $199 a month for up to 5 requests.
How it works
- Apply
A few questions about your business and the site. Takes a few minutes.
- Casey reviews it
If it looks like a fit, you get an email to book a call.
- Onboarding call
We talk goals and fit, and scope anything beyond the basics.
- Quote confirmation
You get the final quote in writing. Confirm it and we start.
- Live in 7 days
The clock starts when you hand over your content. Then everything is yours.
Upkeep fine print: unused requests don't roll over, anything past 5 is quoted, and major foundational changes are quoted separately. Only for sites we built.
*The 7 days start when you hand over your content and assets.
casey oWho's teaching this
Twenty years in high-end production, from LA sets to running Boda Studios. Alongside that, ten years on the technical side at Apple, seven of them as a technical advisor, trainer and training mentor for Apple's technical staff. I taught the people whose job is explaining technology to everyone else.
I built my own site this way, then my wife's, then a community portal, then a pile of friends' sites. This course is me showing you exactly how.
Built this way
real sites. scroll sidewaysQuestions
psst. there's a secret level hidden on this page. ↑↑↓↓←→←→BA
Do I need to know how to code?
No. Claude writes the code. You need to be able to describe what you want and click the buttons we show you.
What does it cost to run once it is live?
Aside from a Claude plan, everything starts free. GitHub and Vercel cost nothing to build on, and you do not need a domain until you are ready to move your site over. Then it is roughly $11 to $30 a year. If your site sells anything, Vercel requires its Pro plan, which is $20 a month.
What if I break something?
You roll back. Every version is saved. I deleted my entire site once and had it back in minutes.
Can I keep my current site while I build?
Yes. Build the new one on a preview link and switch your domain over when you are happy with it.
What is the refund policy?
Changed your mind before Module 1 ships? Full refund. Once the course is open, Modules 01 and 02 are yours to try. You have 14 days to ask for a refund, up until you commit to the rest of the course (Modules 03 to 10).